HBO Max Launch ‘Still Very Much On’ for May, and Other Takeaways From the Variety Streaming Room

Published on Apr 09, 2020

HBO Max Launch ‘Still Very Much On’ for May, and Other Takeaways From the Variety Streaming Room

The current public health crisis facing the world has changed the way people live, work and consume media — and will undoubtedly have a long-lasting impact on industries across the world.

Kicking off the inaugural Variety Streaming Room session with a virtual conversation with executives from NBCUniversal, Spotify, WarnerMedia and PwC, Variety president and chief media analyst Andrew Wallenstein dug into just what that means for the media and entertainment space:

More At-Home Consumers Means Changes in Consumption Habits

“Engagement is way up,” said WarnerMedia Entertainment and Direct-to-Consumer chief strategy officer Sean Kisker. “It’s hard to look at something like that,

Read full article at: Variety - TV News

Author: Daniel Holloway